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1、Business English Writing Goodwill Effects1. Conversational style language is simple, warm and natural.2. You viewpoint/ attitudee.g. We will be pleased to deliver your order by the 10th.Practice:i. We can permit you to attend classes when you are free.ii. We have received your letter of June1. 3. Po
2、sitive languagee.g. Unfortunately, your order cannot be sent until next week. Fortunately, your order can be sent next week.Practice:1. To avoid the loss of your credit rating, please remit payment within ten days.2. Your misunderstanding of our June 1 letter caused this mistake.3. You cannot visit
3、the office except on Sunday.4. Our stone-skin material wont do the job unless it is reinforced. flv avi Functions 1. to inform 2. to persuade 3. to entertain CHAPTER 7 Requests & Inquiries STEPS: 1.Start with purpose (questions or narration)2.Give details: specific information (self introduction, en
4、quiries) -Attract by possible prospects: current situation (optional)3.End with goodwill/ expectation Explaining briefly the circumstance of writing Stating how you came to know about the company Providing some brief information about you or your firmFIRST PART Introducing who we are We are a/an imp
5、orter/ manufacturer / wholesalerof (commodity) and we are interested in having some information from you company. We are regular customer of yours and are now in the market for (commodity) I am very eager to enter the Graduate School of your University next fall as a Ph. D. candidate in physics. May
6、 I have the general outline for the qualification examination？我非常希望能在明年秋天成為貴校物理系的博士候選者。望能告知考試大綱。我想知道關(guān)于黃山的旅游信息。I am writing to inquire about the travel to Mount Huang. 請告知貴公司的業(yè)務(wù)范圍？Would you tell me the main items you export?Could I have some information about your scope of business?可以告知你方出口業(yè)務(wù)嗎？What i
7、s your regular practice about terms of payment?一般情況下你方采用的付款方式？We are interested in buying large quantities of screws in all sizes.本公司有意大量購買各型號螺釘。 Making requests 我們想坐火車去那里，住宿在有獨立衛(wèi)浴的雙人間。請告知這次旅行是多少天，花費和日程安排? We would like to go by train and to live in a double room with private bathroom. 1.Would you p
8、lease tell me how many days the travel takes?2How much will it cost?3.What is the scheduling? I would appreciate it very much if you would send me a graduate catalogue of your university, and also a set of application forms for admissions. 如果你能提供貴校的研究生目錄和入學(xué)申請表將不勝感激。We would be obliged if you would g
9、ive us a quotation per kilogram CFR Liverpool, England. It would also be appreciated if you could forward samples and your price-list to us.欲知每公斤運抵英國利物浦的成本加運費價格，如能告知, 不勝感激。如同能惠寄樣本和價格表，將感激不盡。 THIRD PART 從目前情況看，合作前景廣闊，投資面臨著十分有利的機遇。From what we have achieved, we can see the broad prospects for cooperat
10、ion and the very favorable investment opportunities.我們相信我們將和主要的制造商有很好的合作-比如索尼和松下。What we believe is that there will be a good relationship with major manufacturers -like Sony and Panasonic. We used to purchase these products from other sources. We may now prefer to buy from your company because we u
11、nderstand that you are able to supply larger quantities at more attractive prices. In addition, we have confidence in the quality of your products.本公司一直以來從其他公司購買此類貨物，現(xiàn)知貴公司貨物質(zhì)優(yōu)價廉，故欲大量進(jìn)購。to give the best price with the superior quality of the goods in large quantities. FOURTH PARTThank you for your ki
12、nd assistance.盼復(fù)We look forward to hearing from you.Please make us an offer within this month since we have made an inquiry for your products.我們已對你們的產(chǎn)品進(jìn)行詢價，請在本月內(nèi)給予報盤 。謝謝你的幫助。 Chapter 4 Reply- layout1. Express thanks for making the enquiry and state clearly whether the commodity or services asked for
13、 is available or not. 2. Supply all the information inquired. 3. Provide additional information: draw attention to items you think may interest the reader in his line of business. 4. Encourage further contact like placing an order. Practice: 感謝你11月20 的來信詢問有關(guān)棉織床單的情況。對你方的詢問，請查看附件中的價格表。我方很高興收到你10月1號的傳真
14、并得知對我方產(chǎn)品感興趣?，F(xiàn)提供我方的產(chǎn)品目錄以及詳細(xì)的折扣范圍。e.g. Thank you for your letter dated 20 Nov., asking for information about cotton bed sheets. Please find enclosed price-list inclusive of the details you asked for.e.g. we are pleased to receive your fax letter of 1 Oct. and to know of your interest in our products.
15、We are now sending you our catalogue and giving details about the range of discount available. Part 2 Practice: 衣服有四個型號和提供三個顏色：粉，藍(lán)和玫紅。e.g. Clothing are designed in four sizes and supplied in three colors: pink, blue and rosy. 報價包含包裝和運費。我們將提供特別折扣： 購買超過1萬美元打九折；超過3萬打8折；超過5萬打7.5折。e.g. The prices quoted
16、include packing and freight. We will offer special discounts on the following basis: 10% discount for purchases exceeding $ 10,000 20% discount for purchases exceeding $ 30,000 25% discount for purchases exceeding $ 50,000 Part 3 Practice:請你注意我們的其他商品, 比如地毯和窗簾。具體信息 也請在目錄中查找。Wed like to have your atte
17、ntion to our other products, such as carpets and curtains, details of which will be found also in the catalogue. 在12頁你將找到適于歐洲市場的新設(shè)計， 我們強烈推薦，因為他們的質(zhì)量和價格都是獨一無二的。On page 12 you will see some new designs for European market. We strongly recommend them because they are of top-quality and exceptional price
18、. Part 2 Explain the reason, suggest alternatives or promise later contactunavailable commodities or servicesPatterns:- We are sorry that we are unable to make you an offer because . We shall, of course, revert to this matter as soon as we- I regret to say that we do not have the product you enquire
19、d for. However, we can advice you to contact Practice: 一但供應(yīng)情況好轉(zhuǎn)，我們將與你方聯(lián)系并再談此事。We will contact you and revert to this matter once the supply position improves.因是淡季，貨源不足而無法滿足需求。建議去問問最大的供應(yīng)商-黑河有限公司。Due to the low season, there are insufficient sources of goods to meet the demands. We suggest that you can contact the largest supplier- Heihe Co. Ltd. .
《商務(wù)英語寫作》PPT課件
